Michelin Launches NFT Series: The Michelin 3xplorer Club

04/27/2023 04:06 • Crypto & Markets • 70 views

On April 27th, it was announced that Michelin will launch the NFT series Michelin 3xplorer Club, which is based on the brand’s classic Bibendam mascot image design since 1898 and has released a total of 5000 pieces. The NFT unit price and release date have not been officially announced, but according to its management team, it is expected to start casting on Ethereum on June 15th.

Michelin to Launch NFT Series Michelin 3xplorer Club

If you’re an NFT collector or a fan of Michelin’s famous Bibendum mascot, you’ll be excited to hear about the Michelin 3xplorer Club. The company announced on April 27th that they will be launching an NFT series based on the brand’s classic mascot image design from 1898. The release will consist of a total of 5000 pieces, and the NFT unit price and release date, while not yet announced, are expected to start casting on Ethereum on June 15th.

The History of Michelin’s Bibendum

Before we dive into the Michelin 3xplorer Club, let’s take a quick look back at the history of Michelin’s iconic Bibendum mascot, also known as “the Michelin Man.” The character was first introduced in 1898 and has long been associated with the brand’s commitment to road safety.
Bibendum’s distinctive appearance, with his white body and black tires, was inspired by a pile of tires seen by the Michelin brothers on a visit to a Parisian fair. The character quickly became a hit with the public, and over the years, his image has been used in a variety of advertisements and marketing campaigns.

What Is the Michelin 3xplorer Club?

Now let’s talk about the Michelin 3xplorer Club. This NFT series takes inspiration from Bibendum’s classic design, and the 5000 pieces in the collection will all feature unique variations on the mascot’s image.
While the release date and NFT unit price haven’t yet been officially announced, we do know that the collection will start casting on Ethereum on June 15th. This means that fans of Bibendum and NFT collectors alike will soon have a chance to own a piece of Michelin history.

Why Launch an NFT Series?

With the recent explosion in popularity of NFTs, it’s no surprise that Michelin has decided to get in on the action. By launching an NFT series, the brand is able to connect with new audiences and engage with fans in a new and exciting way.
The Michelin 3xplorer Club is also a way for the brand to celebrate its rich history and iconic mascot. By creating an NFT collection based on Bibendum’s image, Michelin is able to pay tribute to one of the most recognizable characters in advertising history.

The Future of Michelin’s NFTs

As the Michelin 3xplorer Club prepares to launch, many are already wondering what’s next for Michelin’s foray into the world of NFTs. While nothing has been officially announced, it’s safe to say that the brand will continue to explore new ways to connect with fans and stay ahead of the curve in the world of digital collectibles.
Whether you’re a fan of Michelin’s classic Bibendum design or simply an NFT collector looking for something new and exciting, the Michelin 3xplorer Club is definitely worth keeping an eye on.

Conclusion

With the launch of the Michelin 3xplorer Club, Michelin is taking a bold step into the world of NFTs. By creating an NFT series inspired by their iconic Bibendum mascot, the brand is able to celebrate their history while reaching out to a new audience.
While we don’t yet know the release date or NFT unit price, we can expect to see the collection start casting on Ethereum on June 15th. For fans of Bibendum and collectors alike, the Michelin 3xplorer Club is an exciting new addition to the world of NFTs.

FAQs

1. What is an NFT?
An NFT, or non-fungible token, is a type of digital asset that represents ownership of a unique item or piece of content. NFTs have become increasingly popular in recent years, particularly in the world of art and collectibles.
2. How can I participate in the Michelin 3xplorer Club?
The release date and NFT unit price for the Michelin 3xplorer Club haven’t yet been announced, but it’s expected to start casting on Ethereum on June 15th. Keep an eye on Michelin’s social media channels and website for updates.
3. Why is Bibendum such an iconic mascot?
Bibendum, also known as “the Michelin Man,” has been a beloved symbol of Michelin for over a century. The character’s distinctive appearance and commitment to road safety have helped him become one of the most recognizable advertising mascots in history.

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